Quick Take | Tips to Help Executives and Leaders Grow

Why Great Leaders Never Stop Learning with Alex Porter

Episode 105

What does it take to stay at the top of your game as a leader—year after year? In this episode, we sit down with Alex Porter, CEO of Location3, a digital ad agency specializing in franchise marketing. With 25 years in the industry, Alex shares how he stays innovative, the leadership lessons he’s learned along the way, and why self-awareness is key to long-term success.

We dive into the importance of balancing optimism with realism, why great leaders surround themselves with different perspectives, and how structured systems like EOS can help companies scale. But as much as leadership is about strategy, it’s also about mindset—something Alex has studied for years. Tune in for a candid conversation about learning from mistakes, trusting your team, and maybe even rethinking how you breathe.

Key Takeaways from This Episode:

  • The balance between optimism and realism in leadership.
  • Why surrounding yourself with diverse perspectives makes you a stronger leader.
  • How structured systems like EOS can help companies grow and stay accountable.


Mentioned in This Episode:


Connect with Alex:
www.linkedin.com/in/alexporter
www.location3.com

CONNECT WITH SUSIE:
https://www.linkedin.com/in/susietomenchok/

CONNECT WITH JAMES:
https://www.linkedin.com/in/capps/

People on this episode